In today’s tight job market, it can be difficult for technical service companies to stay visible — especially beyond their local area. But Rions, a specialist in sewer technology, has cracked the code. Thanks to their partnership with Jobilla, they’re not only attracting more candidates but also reaching entirely new audiences. The result? Steady growth from a regional business to a nationally recognized player.

“What really stands out is the social media reach, how simple the system is, and how well it engages people who aren’t even actively looking. Even candidates who initially ignore the ad often come back weeks later. That’s what makes the difference — you’re visible, familiar, and easy to find.” — Lysanne Wintjes, HR Officer at Rions

Starting the collaboration with Jobilla

Rions was already well-established in the South of the Netherlands, but growing further meant expanding visibility into new regions. Lysanne shares:

“When I joined Rions at the start of 2025, recruitment was still pretty reactive — we only responded when an application landed in our inbox. Proactive recruiting had come to a halt. That’s where I saw an opportunity to step in.”

In her second week on the job, Jobilla came up. Her predecessor had briefly worked with the platform, and Lysanne was curious:

“What I saw wasn’t just another job board — it was a campaign-driven approach. That immediately caught my attention.”

With support from Customer Success Specialist Teun Hangx, the first campaign was launched. Weekly check-ins helped build confidence, and Lysanne quickly learned the platform was intuitive and forgiving:

“You can’t really mess anything up — so I just clicked around until I got the hang of it!”

From visible to discoverable

One of the biggest wins has been brand visibility. Rions is now getting noticed in places where they had no presence before.

“In Zeeland, where we weren’t very well-known, the social media campaigns really boosted awareness. People started seeing our ads on Facebook and Instagram, visited our site — and came back later to apply. Sometimes right away, sometimes after a few weeks.”

She adds with a smile:

“I even see Rions on my own social media feed now. I never noticed it before, but now it really stands out.”

Reaching beyond the usual suspects

Jobilla helped reach new types of candidates — especially those outside their existing visibility. Many weren’t actively job hunting but remembered the campaign later:

“Some people skip the initial test but eventually come through the website or just call us directly. They say, ‘I saw your ad before, wasn’t interested then, but now I took a closer look.’ That passive audience is gold.”

User-friendly platform and fast support

One of Lysanne’s favorite things? Simplicity.

“I log in, check what’s come in, and quickly browse through profiles. If someone stands out, I send a message or schedule a call. It’s fast, easy to navigate, and you don’t need to overcomplicate things.”

She also appreciates the responsive support:

“Whenever we need to tweak a campaign, it’s done quickly. And if I have a question, I always get an immediate reply. That makes the partnership easy and enjoyable.”

A go-to solution for modern HR

Lysanne will soon attend a training hosted by Metaalunie with other HR professionals. She knows exactly what she’ll say when recruitment strategies come up:

“I’ll definitely mention Jobilla. It works! You get strong responses, the filtering is easy, and the platform is flexible. Even if someone doesn’t apply right away, they’ve already seen your name. That kind of visibility matters.”

She concludes:

“I would absolutely recommend Jobilla. It’s a modern approach to recruiting — and it fits Rions perfectly.”

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